Getting Over Yourself

October 11, 2016

What does Trump’s hair matter? There’s something to be learned.

In a class last week I was making the point that no one really cares what you look like (if they think your hair is weird they may notice but they won’t care), a woman said she thought Trump’s hair was so odd that she couldn’t hear anything he said.

And that just makes another important point. The most important part about speaking is connecting with your audience. Trump has connected with millions of people and they don’t care about his hair or about what he says. A woman interviewed on the news this morning about the Trump video that was released this week, said, “We don’t care about any of that.”
He apparently knows who his audience is and has solidly connected with them. So, the woman in my class who can’t listen to him because of his hair doesn’t feel connected.

It’s really not about your hair, or so many of the things we worry about when we’re presenting. It’s all about the connection.

Connecting happens with your attitude: I want to be here, I’m glad you’re here, and I want to share this with you. And connecting happens with your content: Choose facts, data, examples, stories that will make your point and resonate with this audience.

Be clear on who your audience is and what your approach will be to connecting and they won’t be distracted by those side issues. That makes it more likely that they’ll respond well to your point.

http://www.GettingOverYourself.com

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